Browsing GSM Staff Publications by Issue Date
Now showing items 1-20 of 36
-
Marketing managers' perceptions of the applicability of Ashridge mission model to organisations in Zimbabwe
(University of Zimbabwe, Faculty of Commerce, 2013-09)Mission statements are an important component of marketing audits and marketing plans. Campbell and Yeung's Ashridge mission model is one of the methodologies suggested in academic literature for use in the analysis and ... -
Deposit-attracting strategies in the financial sector in a multi-currency setting: The case of commercial banks in Zimbabwe
(University of Zimbabwe, Faculty of Commerce, 2013-09)Banks in Zimbabwe are facing challenges in attracting deposits from customers due to several reasons. The banking sector has implemented a wide range of strategies in a bid to attract deposits. These strategies can be ... -
Pensioners under the Zimbabwe defined benefit social security scheme: Are they losers?
(University of Zimbabwe, Faculty of Commerce, 2014)Private occupational schemes have expressed reservations on the way the national scheme is designed. Since the national scheme is compulsory private, schemes have complained that it is crowding them out of the pension ... -
The Influences of organisational cultural practices on productivity in prison farms in Zimbabwe
(University of Zimbabwe, Faculty of Commerce, 2014)As part of the rehabilitation and correctional efforts by the Zimbabwean Prisons and Correctional Services (ZPCS), inmates are required to undertake some work whilst they are incarcerated. In particular, some of the inmates ... -
Strategic planning and its relationship with business performance among small and medium enterprises in South Africa
(The Clute Institute, 2014)Strategic planning is a business tool that small and medium businesses need in today’s dynamic and highly competitive business environment. It has a potential to cushion these enterprises from such unpredictable harsh ... -
Turnaround strategies choice and effectiveness: The case of the manufacturing sector in Zimbabwe
(University of Zimbabwe, Faculty of Commerce, 2014-06)This study evaluates the effectiveness of turnaround strategies implemented by firms in the manufacturing sector in order to turnaround their businesses in the prevailing operating environment in Zimbabwe. The environment ... -
The relationship between strategic planning and business performance: Theoretical perspectives
(University of Zimbabwe, Faculty of Commerce, 2014-06)The importance of strategic planning to small- and- medium sided enterprises (SMEs) is well documented in many developed economies and emerging countries including South Africa, yet there seems to be an unresolved debate ... -
Financial distress and its repercussions on the manufacturing sector in Zimbabwe
(University of Zimbabwe, Faculty of Commerce, 2015)The study focuses on establishing the causes of financial distress and its impact on the performance of firms in manufacturing sector in Zimbabwe. The sector plays critical roles in the economy through its linkage to ... -
How do board characteristics influence business performance? Evidence from non-life insurance firms in Zimbabwe
(ACTA UNIVERSITATIS DANUBIUS, 2015)The purpose of this study was to contribute to the corporate governance literature by establishing the relationship between board characteristics and corporate performance within the nonlife insurance firms in Zimbabwe. ... -
Crafting a quality mission statement that works for you and the company
(University of Zimbabwe, Faculty of Commerce, 2015)Research shows the increasing popularity of a mission statement as a strategic planning tool. Formulation of quality mission statements advances companies' business strategies and in so doing enhances organisational ... -
Challenges and strategies to survive in Zimbabwe’s hostile business environment: The case of manufacturing firms in Harare
(Africagrowth Institute, 2015)The quantitative study sought to ascertain the strategies that manufacturing firms adopted in order to survive in Zimbabwe’s hostile business environment. The survival of a firm in such an environment depends on its ... -
An assessment of the influence of selected on the performance of small to medium sized family owned businesses in the Zimbabwe retail sector
(ACTA UNIVERSITATIS DANUBIUS, 2015)The study attempted to assess the factors that are affecting business performance of small to medium sized family owned businesses in the Zimbabwean retail sector. The objective was to establish the effect of innovation, ... -
The mediating influence of passenger satisfaction on the relationship between passenger loyalty programmes and passenger loyalty
(STUDIA UNIVERSITATIS, 2015)The dynamic nature and the intense competition in the airline industry result in a need to craft innovative mechanisms that enforce customer loyalty. The study focuses on the mediating effect of passenger satisfaction on ... -
What determines the resilience of retail business in an unstable business environment? Evidence from Harare Province
(University of Zimbabwe, Faculty of Commerce, 2015-04)Over recent years, a growing number of researchers and practitioners have developed an interest in the concept of organizational resilience. Amid the turbulent, complex and unpredictable business environment, organisational ... -
The impact of corporate branding dimensions on firm performance: Evidence from the Zimbabwean petroleum industry
(E u r o E c o n o m i c a, 2015-06)The study sought to establish the impact of corporate branding dimensions (mission statements, corporate visual identity and identity review on the performance of petroleum firms in Zimbabwe. The study sought to complement ... -
The driving forces for the practice of strategic planning in SMEs: Evidence from Harare Metropolitan Province, Zimbabwe
(ACTA UNIVERSITATIS DANUBIUS, 2016)Despite Zimbabwe sharing with the rest of the world, the notion that SMEs are the impeccable engines to economic revival, growth and development, many of the nation`s SMEs are plagued with high failure rates. Previous ... -
Determining the impact of selected success factors on the adoption of E-banking in the Zimbabwean banking industry
(E u r o E c o n o m i c a, 2016)Technological advances have altered business systems and processes paving way for more efficient cost saving banking processes such as electronic banking (e-banking). The aim of this study was to address the growing ... -
The determinants of the compliance to public procurement policy requirements among public enterprises in Zimbabwe
(ACTA UNIVERSITATIS DANUBIUS, 2016)Many public entities in Zimbabwe are operating in a very volatile environment characterised by public procurement systems open to abuse. Zimbabwe is one of the first countries in Africa to have a Procurement Act however ... -
The influence of employee share ownership schemes on firm performance: The case of Zimbabwean firms
(ACTA UNIVERSITATIS DANUBIUS, 2016)The purpose of this study was to examine the influence of employee share ownership schemes on firm performance in the case of Zimbabwean companies. The study sought to provide valuable insights on ... -
Assessing the impact of the predictors of organisational citizenship behaviour in the hospitality industry in Zimbabwe
(E u r o E c o n o m i c a, 2016)The importance of Oganisational Citizenship Behavior (OCB) is widely acknowledged by many practitioners and academicians in Zimbabwe and the world over. However, there is generally limited literature on OCB in Zimbabwe as ...
