Business Studies Staff Publications: Recent submissions

Now showing items 41-47 of 47

    • Three strategic-making tasks of an organisation 

      Chaneta, Isaac (Dr.) (2011-01-24)
      Management’s mission of what the organization is trying to do and to become over the long-term is referred to as the organization’s mission. A mission statement specifies what activities the organization intends to pursue ...

    • Environments that affect Marketing Management 

      Chaneta, Isaac (Dr.) (2011-01-24)
      The marketing environment is in continual flux, spinning off new opportunities and new threats. Instead of changing in a slow and predictable way, the environment is capable of causing major surprises and shocks. The key ...

    • Marketing: Packaging and branding 

      Chaneta, Isaac (Dr.) (2010-12-23)
      A total product is much more than a physical product. If a product is involved, it probably needs packaging. Further, physical products and services probably should be branched to make sure that they are clearly identifiable ...

    • Organisational Behaviour 

      Chaneta, Isaac (Dr.) (2010-12-23)
      Mullins (2005) defines organisational behaviour as the study and understanding of individual and group behaviour and patterns of structure in order to help improve organisational performance and effectiveness. Cole (1998) ...

    • Relationships Between Firm Characteristics and Export Constraints in SME Exporters 

      Muranda, Zororo (University of Zimbabwe Publications, 2003)
      This article presents results of an exploratory nationwide survey of 124 manufacturing companies in Zimbabwe involved in exporting all over the world that was undertaken during the last quarter of 1999 and first quarter ...

    • “Think Manager, Think Male”: Does It Apply to Zimbabwe ? 

      Manwa, H.A. (University of Zimbabwe Publications, 2002)
      Over the last two decades in which empirical studies on gender and leadership styles have been undertaken, the findings have consistently confirmed that people’s perceptions have not changed from using leadership traits, ...

    • Market and Channel Preference of Manufacturing Exporters: A Study of Zimbabwean Companies 

      Zororo, Muranda (University of Zimbabwe Publications, 2001)
      This article reports the results of a study on market and channel selection and preferences of manufacturing exporters. The main objective of the study is to identify market and channel preferences of Zimbabwean firms. ...