An analysis into factors affecting corporate entrepreneurship within Zimbabwe’s banking sector: A case of POSB
Abstract
This study sought to ascertain the level of corporate entrepreneurship within People’s Own
Savings Bank, examine internal organisational factors that affect its effectiveness and
recommend strategies to improve on factors that are impeding its effectiveness. An
overview of People’s Own Savings Bank was given with specific focus on its history and
operating environment. Generally, the institution’s operating environment is very dynamic
and highly regulated which underscores the importance of effective corporate
entrepreneurship for building sustainable competitive advantages. A deductive approach
was employed since it enables generalization of research findings. Literature on corporate
entrepreneurship was reviewed comprehensively before an empirical study was conducted.
The study found out that corporate entrepreneurship existed at a restrained level within the
organization. The organisation’s strategic direction, culture and human resources
management systems were found to have the highest positive impact on corporate
entrepreneurship while organisational structure and policies and procedures had the least
impact on its effectiveness. Recommendations grounded on main findings of the empirical
study and insights gained during review of literature were made on how to improve
corporate entrepreneurship within the organization