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    Survival strategies of small firms located in a Marshallian Industrial District: A case study of Zimbabwe's furniture manufacturing industry

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    Date
    2013-09
    Author
    Muponda, Godfrey
    Type
    Article
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    Abstract
    The growth and survival of Zimbabwe's small firms located in geographical clusters have been largely shaped by historical developments in the 'informal sector'. In spite of the plethora of problems that they face, these firms make a significant contribution to employment creation and income generation. Four factors are responsible for the success of these firms: territorial specificity; competitive strategy; flexible specialization and co-operative competition. It is recommended that policy interventions be instituted to attract more capital into the clusters, eliminate "cluster isolation" (access to markets and new technology) and increase the technological capabilities of the firms in the clusters.
    URI
    http://hdl.handle.net/10646/2725
    Additional Citation Information
    Muponda, G. (2013). Survival strategies of small firms located in a Marshallian Industrial District: A case study of Zimbabwe's firniture manufacturing industry. University of Zimbabwe Business Review, 1 (1), 1-12.
    Publisher
    University of Zimbabwe, Faculty of Commerce
    Subject
    Marshallian Industrial District
    Sectoral specificity
    Territorial specificity
    Flexible specialization
    Co-operative competition
    Collections
    • Business Studies Staff Publications [47]

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