The purpose of this study was to explore the relationship of organisational culture creativity and innovation and their overall effect on organizational performance. A case study was guided by the following objectives: ...

The use of computerized systems to improve business processes has been a major concern by companies that need to sharpen their competitive edge as market leaders in the industry in an effort to gain sustainable competitive ...

The study sought to establish the impact of agency banking on service quality in the banking sector of Zimbabwe, in particular the People’s Own Savings Bank of Zimbabwe (POSB). The study had five objectives. These included, ...

Brand equity has received tremendous attention from both academics and practitioners owing to the several advantages it brings to firms. Brand equity provides an opportunity for successful extensions, resilience against ...

This study is of an investigation into leveraging customer-centricity to attain sustainable competitive advantage. It looks at how Stanbic Bank Zimbabwe (SBZ) can organise its vision, strategy, technology and employees to ...

The study presented in this paper analyses the sustainable growth strategies that can be taken advantage off by SMEs in the edible oils industry in Zimbabwe and explores macro environmental factors and a firm‟s competitive ...

Over the past one and half decades, Zimbabwean manufacturing companies and in particular the Engineering, Iron and Steel industry (EISI) has faced serious viability challenges owing to the political and economic decline. ...

Outsourcing is one of the most researched and commonly used business practices. Most scholars agree that outsourcing can be harnessed to achieve competitive advantage. But is it all outsourcing approaches that give competitive ...

Telecommunication markets are complex and require a wide range of skills from users who access the networks, engineers who maintain them and policy makers who regulate, not to mention that high capacity IP networks are ...

Corporate social responsibility (CSR) has become a hot topic in today’s business with varied and broad definition. Various CSR theories have been used to explain the concept as a strategic tool to gain competitive advantage ...