Browsing Faculty of Business Management Sciences and Economics by Author "bmatibiri@ecbinternational.biz"
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An investigation into the impact of service quality frequent flier programs and safety perception on satisfaction and customer loyalty in the airline industry in Southern Africa
(South East European Journal, 2016)This study aims to identify the factors that make passengers loyal to an airline in Southern Africa by investigating the impact of service quality and safety perception on customer satisfaction and how satisfaction and ...
