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    Effectiveness of visual merchandising on customer supermarket choice 

    Zinyemba, A (University of Zimbabwe, Faculty of Commerce, 2015)
    The retail market structure in Zimbabwe has changed from being a monopolistic structure to a perfect competition structure with many players coming in. It has become necessary, now more than before, for retailers to look ...
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    Exploring the root causes of the de-industrialization of the Zimbabwe's manufacturing sector (2009-2014) 

    Muponda, Godfrey (University of Zimbabwe, Faculty of Commerce, 2015)
    Capacity underutilization is often cited as evidence that Zimbabwe's manufacturing sector is undergoing a process of "de-industrialization". This study proposes that this process can be traced to two interrelated factors: ...

    University of Zimbabwe: Educating To Change Lives!
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    AuthorMuponda, Godfrey (1)Zinyemba, A (1)SubjectCapacity utilisation (1)Operating margin (1)Product variety and display (1)Relative age of assets (1)Retail industry (1)Return on assets (1)Store design (1)Supermarket choice decision (1)Total assets turnover (1)Undercapitalization (1)... View MoreDate Issued
    2015 (2)
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