The general indication from literature is that the effective use of social media marketing leads to brand awareness, customer loyalty, improved brand equity and low cost of advertisement. On the contrary, literature shows ...

This research sought to establish the impact of adopting and implementing electronic procurement system for competitiveness in the Zimbabwe banking sector. A case study of Standard Chartered Bank was carried out and relevant ...

The purpose of this study was to establish if the Reserve Bank of Zimbabwe has put in place policies and regulatory frameworks that impact on deposit mobilization by financial institutions. The study also aimed at ...

The Zimbabwean banking sector suffered profitability challenges between 2006 and 2008 due to hyperinflation in the Zimbabwean economy during that time. This period ended in March 2009 when the Government of National Unity ...

The study evaluates the impact of inflation on banking sector performance in Zimbabwe. The research was a case study for CBZ Bank Limited for the period 2000 to 2012. The period was further split into a period of sustained ...

The research sought to evaluate if organic growth as a strategic growth option can lead to superior financial performance in the Zimbabwean banking sector with specific attention to BancABC. In this regard, organic growth ...

This study is an investigation into the criticality of adopting internet and mobile banking by commercial banks in Zimbabwe. It looks at the benefits these two alternative delivery channels offer and the challenges associated ...

Strategic planning proffers businesses a chance to influence future direction of a country’s economy. Over the last ten years, Zimbabwe has witnessed countless company closures that included private companies, banks, ...

The purpose of this study is to explore the current risk management practices that are being followed and exercised by the banks, specifically, commercial banks in Zimbabwe. Primary and secondary data sources were used ...

Customer retention has gradually gained momentum as a vital tool for surviving in the highly competitive environments and increasing revenue. Most customer retention strategies adopted by banks have been over-used and some ...