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Now showing items 1-10 of 12
An assessment of the impact of physical environment on customer satisfaction in Zimbabwe’s healthcare sector: The case of Manyame Medical Ccntre
(2020-01)
A comfortable physical environment contributes substantially to a business’ long- term
survival, high profitability, reduced cost and competitiveness. This research study was
undertaken with the objective of assessing ...
Impact of service quality on medical insurance firms and its effect on member satisfaction and loyalty: The case of CIMAS
(2020-01)
The main objective of this research was to determine the impact of service quality determinants
on customer satisfaction and loyalty in the medical insurance industry in Zimbabwe using
CIMAS as a case study. In today’s ...
Women leadership influence on corporate performance in the Zimbabwe clothing retail sector: A case of Edgars stores (Pvt) Ltd Zimbabwe
(2021-05)
The study examined the influence of women leadership on corporate performance by
considering how women leadership has potential in influencing market share, service
quality, customer satisfaction and sales volume. Women ...
Effective project management controls for capital projects in the public sector of Namibia (2012 – 2013)
(2017-05)
Capital projects implementation in the public sector of the Republic of Namibia has become a topic of concern. Twenty-four years after gaining independence, capital project success rates are still below 60%. This, ...
The effect of customer satisfaction on the survival of SMEs in the grocery retail sector: the case of Harare, Zimbabwe
(2023-06)
Literature indicates that customer satisfaction has significant impact on different business
performance metrics such as market share, sales revenue, shareholders value and gross profit
margin. SMEs are encouraged to ...
An investigation into the antecedents of employee engagement in real estate agents operating in Harare
(2016-10)
Real estate agents operating in Harare are struggling to survive and grow. They need to perform at a level which will enable them to effectively serve their customers and deal with competition. In this situation, employee ...
An evaluation of the effectiveness of digital marketing in the Zimbabwean fuel retailing sector: The case of Petrotrade
(2018-05)
From prior literature it was generalised that digital marketing can improve business operations through customer acquisition, retention and satisfaction. However, the available literature is based on studies conducted ...
An evaluation of buying influences of information, communication and technology products in Zimbabwe: The case of First Pack (PVT) LTD (2009 - 2012)
(2017-11)
The general conclusion of literature is that buying influences of customers is influenced by social, cultural, psychological and personal factors for the consumer market and by environmental, organisational, interpersonal ...
An investigation into the implementation of Lean Six Sigma as a tool to enhance organisational performance and competitiveness within the manufacturing sector: A case of Chloride Zimbabwe (2010 – 2013)
(2016-11)
The research seeks to investigate into the implementation of Lean Six Sigma as a tool to enhance organisational performance and competitiveness at Chloride Zimbabwe. This was motivated by the relentless poor performance ...
The mediating influence of passenger satisfaction on the relationship between passenger loyalty programmes and passenger loyalty
(STUDIA UNIVERSITATIS, 2015)
The dynamic nature and the intense competition in the airline industry result in a need to craft innovative mechanisms that enforce customer loyalty. The study focuses on the mediating effect of passenger satisfaction on ...